The purity of Water

Sunday 5 May 2019

I was recently contacted and asked if I would like to try and review the Zero Water water filtrations system.  A bit about the system:

ZeroWater is the only water filter brand that delivers the equivalent to purified bottled water into your home. Developed a pour-through system, with an aim to deliver the best filtration possible with their premium five-stage ion exchange technology, this filter removes virtually all total dissolved solids (TDS), a claim which no other filter can say.

ZeroWater is the only gravity-fed filtration system to match the TDS levels found in purified bottle water. This breakthrough filtration system from ZeroWater is certified by NSF International for the reduction of Lead and other heavy metals such as Chromium 3 & 6 and Mercury. The Good Housekeeping Research Institute have also revealed that ZeroWater removes more total contaminants from water than a regular Brita filter, making it a must have for all homes in the UK. 

The system includes a sturdy plastic jug, which has a unique lid, and a heavy duty filter, along with a water purity meter/stick that fits right into the lid.  

The filter screws securely into the base of the lid 


  which also has a receptacle to hold the water as you pour it in to be filtered through.  

There is also a handy dispensing spigot for dispensing water into your glass after it has been filtered. 

"ZeroWater's 12-cup Ready-Pour™ pitcher is the first in its class that has a sealed lid and reservoir, making it possible to pour water that has already been filtered without spilling water that's still filtering. This means the reservoir can now be kept full, adding a full two cups' capacity to the existing 10-cup design. It also features a one-hand, pull and pour button spout for easy bottle filling."

There are some really bold claims made on the box, claims I was keen to put to the test.  We never drink tap water here in our home.  Only bottled water, which  . . . as you know  . . . can oftimes be rather expensive . . .  and I have often wondered if the cheaper varieties are all that they claim to be.   

"The 12-cup Ready-Pour™ uses the patented ZeroWater filtration system, which combines FIVE sophisticated technologies that work together to remove virtually all dissolved solids from your water. The result is great-tasting water, straight from the tap, and the only pour-through filter pitcher on the market that’s certified by the NSF to reduce lead." 


"ZeroWater's first layer of filtration, activated carbon and oxidation reduction alloy, removes the chlorine taste you are accustomed to with tap water. The Ion Exchange stage removes virtually all dissolved solids that may be left over from public water systems or even leached into your water from piping, such as aluminium, lead, zinc, nitrates, and more. Three additional stages are included to remove other impurities and ensure your water receives the appropriate amount of treatment time to deliver a "000" reading on the included laboratory-grade Total Dissolved Solids meter."

This was the meter reading of our water right as it came out of the tap . . . ugh  . . .  made me happy we haven't been drinking it actually.  Full of God knows what . . . I read articles just recently that said when we are drinking tap water, we are drinking the same water that we wash in/wee in, etc. which has been treated and deemed drinkable  . . . with chemicals.

This was the reading of that same water after having put it through the filtration process  . . . 

I was pretty amazed . . . 000  . . .  pure, pure, pure  . . .  and so I thought I would try the bottled water, just to see what that read on the purity scale  . . . 


Ugh  . . .  131  . . .  and to think we pay for this.  I was gobsmacked!!!  Not as pure as I thought it would be.

This Zero Water water filter really does deliver on what it says!  We were both really pleased with the results, and the water tastes great!

About ZeroWater
  • NSF Certified to REDUCE LEAD
  • Removes 99.6% of all dissolved solids
  • Purest tasting drinking water
  • 12 cup capacity = 10 cup pitcher + 2 cups in reserve
  • Immediate pouring ability
  • One-hand "push to dispense" spout to fill any bottle or cup
  • Convenient space-saving design
  • Certified* to reduce Lead, Chromium, & Mercury
  • Premium 5-Stage Dual-Ion Exchange filtration system
  • Ion-Exchange system that removes virtually all dissolved solids in your water
  • The FDA requires the TDS level in PURIFIED bottled water to reach 000-010ppm. ZeroWater is the only filter in its class to achieve this level.

The ZeroWater 12 cup ready pour costs £39.99 from, smaller jugs start from £24.99. 

If it has a downside at all it is the size of the larger one.  It is rather bulky and has been difficult to find a space in the refrigerator for it.  The replacement filters can also be a bit pricey, but then I suppose it all depends on what value you put on the worth of clean drinking water.  We have decided that it is worth the cost and we will be keeping it up.

Many thanks to ZeroWater for sending us their 12 cup ready pour system to try out. I think I am going to send for the smaller one because it will fit into our refrigerator much easier.  It also comes in a portable travel and sports bottle size.  Bonus! 

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